04 — Foundation
Brand System
Translating Siraj's 2026 brand identity into a digital design language
Primary Colors
Siraj Teal
Pantone 5473 C · R:2 G:99 B:106
Siraj Orange
Pantone 151 C · R:241 G:131 B:36
Rich Black
Primary text · Headings on light
Pure White
Primary background · Clean space
Secondary Colors
Forest Green
Pantone 343 C
Sky Blue
Pantone 7461 C
Gold
Pantone 143 C
Cyan
Pantone 319 C
Coral Pink
Pantone 184 C
Vermillion
Pantone 172 C
Typography System
Glancyr (Web: Raleway)
Primary — Headlines & UI
Let There Be Light
Siraj Lighting Company was founded in 1998 to meet the high expectations of local and international clients. Since then, we have been the leading representative in Egypt of the most prestigious lighting companies in the world.
Aa Light 300
Aa Regular 400
Aa Medium 500
Aa SemiBold 600
Aa Bold 700
Aa ExtraBold 800
Aa Black 900
Arima Madurai
Secondary — Accents & Decorative
Illuminating Spaces with Precision
Used to add a friendly and human touch in certain communications while maintaining harmony with the primary typeface.
IBM Plex Sans Arabic
Arabic — All Arabic Content
دع النور يكون
تأسست شركة سراج للإضاءة عام ١٩٩٨ لتلبية التوقعات العالية للعملاء المحليين والدوليين. ومنذ ذلك الحين أصبحنا الممثل الرائد في مصر لأغلب شركات الإضاءة في العالم.
Visual Device — Swirl of Light
Primary — Light
Primary — Dark
White on Orange
Orange on Teal
Subtle — Background Use
Glow — Dark Mode
Brand Pattern
Repeating motif — Internal & External use
